INTRODUCING YOUR ALL NEW MEMBER LOYALTY PROGRAM
Being a Melbourne City member means more than just a ticket to the game and a membership scarf. It’s about that feeling when the City boys put seven unanswered goals past the Melbourne Victory in The Melbourne Derby, it’s about being there to see our record-breaking women’s team lift yet another trophy, and it’s about losing your voice when Scott Galloway puts a third goal past Sydney FC to seal our first ever A-League Championship.
Being a Melbourne City member means more, and whether you’re signing up for the first time, or you’ve been with us from the very start, we think it’s important that every member is recognised for the part they play in building our great Club.
That’s why we’re introducing a brand-new Membership Loyalty Program in season 2021/22!
Our Loyalty Program is designed to celebrate and recognise consecutive years of membership by rewarding our most loyal members with additional extras, discounts, and unique membership products.
We value our members feedback and know that many of you are proud of your membership tenure and wanted a way to demonstrate your commitment to the Club, so we have developed this program as a way for you to do so.
We have developed 4 loyalty tiers based on consecutive membership tenure.
The tiers are:
NEW LOYALTY TIERS EXPLAINED
Consecutive member years: 0
Joining the City family is something to celebrate, so we think it's important to recognise our first year members and welcome them as they begin their membership journey.
First Year Members will receive a unique First Year Melbourne City membership pack (full season members only) along with a host of other benefits as a special thank you for joining the team.
Consecutive member years: 2-4
It's not the length of the journey that counts, but the memories you make along the way.
Not only are you well on your way to achieving Silver status, but you were there for some of the biggest moments in our Club's history when we lifted both the A-League Premiers Plate and Championship Trophy for the first time in season 2020/21!
Consecutive member years: 5-9
From our record breaking Women's team, to our FFA Cup triumph and first A-League trophy, you've been there for some of the greatest moments in Club history.
And the best part is...we're only just getting started! To recognise your ongoing support, we want to thank our Silver status members and reward you with a few extra discounts.
Consecutive member years: 10+
From the very beginning, you were there. Together we have experienced some of the highest highs and weathered some of the lowest lows. But no matter what, you’ve been with us every step of the way.
Your commitment and dedication to our Club goes without question and we want to recognise our Gold status members accordingly.
Winning the A-League Premiers Plate and Championship Trophy in season 2020/21 was special, but we're just getting started!
Gold & Silver members can enjoy a 15% & 12% discount respectively, whilst all other eligible members are entitled to a 10% discount on full priced merchandise at matchdays at AAMI Park. To receive your discount, simply present your member card or other proof of consecutive years at the time of purchase.
Online Shop -
All members can enjoy a 10% discount on full priced items when you purchase through our official online shop. Simply log-in to take advantage of your special member prices.
Membership packs will once again be mailed out in season 2021/22! Please ensure that your postal address is up to date to avoid any delay in receiving your pack. Packs are due to leave our Melbourne based warehouse in October, so keep an eye out!
*Update your details*
To ensure prompt delivery of your membership pack, please take the time to ensure your personal details are up to date. Call us on 1300 255 432 or log in here to update your details 24/7.
You’ll notice your scarves are a bit different this season. We’ve listened to your feedback and will be suppling a more weather appropriate scarf for a sport played predominately through the summer months.
Scarves will be included inside your membership pack and will reflect the all-new loyalty tiers introduced as part of the new member loyalty program. You can now wear your loyalty tier with pride at every Melbourne City match.
The date for Family Day is yet to be confirmed as we work with the relevant authorities on any COVID related restrictions moving forward. We want to provide the best experience for the maximum number of members that is safely possible to ensure we can all celebrate our Championship win together. The Club will provide further details around Family Day during the 2021/22 season so please make sure you are subscribed to email communications and follow the Club's social media channels.
Gold & Silver members can enjoy a 15% & 12% discount respectively, whilst all other eligible members are entitled to a 10% discount when purchasing additional match tickets for friends and family. Tickets will be available to purchase in your own seating category; meaning you can find tickets as close to your seating as possible.
Unfortunately, we can’t guarantee that these seats will be in the same section or zone, but you will have the opportunity to purchase these discounted seats as close as possible.
Members will receive a code and link from the Club closer to the season with steps to purchase your discounted tickets for each available match.
Free Guest Passes
Gold, Silver and Bronze members will receive 2x complimentary guest passes, whilst Blue members are entitled to 1x complimentary guest pass to share the Melbourne City matchday experience with friends and family.
Members will have the opportunity to redeem their guest passes as close to their seat as possible for the first time. Whilst we will endeavour to place these guest passes as close to your seats as possible; we cannot guarantee there will be availability next to your seat or in your same section.
The redemption process is simple and designed to ensure member servicing is our highest priority. Simply contact the City Hotline on 1300 255 432 or email email@example.com at least 24hrs ahead of match day and we’ll redeem your guest passes for you and issue them straight to your phone.
Please note, guest passes are not available to be redeemed for the Melbourne Derby’s and are strictly limited based on availability. Your guest pass request must be submitted 24hrs ahead of match day otherwise we cannot guarantee fulfilment.
Member Benefits access
Member Benefits is a new program being introduced soon to give members access to great discounts and value adds from Melbourne City’s corporate partners.
Our mission is to provide Members as much value from their membership as possible and we're working hard to provide an experience that isn’t just about matchdays. We will announce access to Member Benefits as soon as it’s ready so please make sure you are subscribed to email communications and follow the Club's social media channels to be the first to know.
If you want to find out more, please contact our Membership Services team on 1300 255 432 between 9am - 5pm, Mon - Fri, or anytime via email at membership.melbournecityfc.com.au.
Membership Loyalty Program - Terms & Conditions
Provision of benefits is subject to Member adhering to the Season 2021/22 Membership Terms & Conditions at all times.
Any unused benefits expire at the end of the A-League regular Season 2021/22, and unused portions do not roll over into future seasons.
All additional ticket allocations will be provided as digital tickets for the member’s selected home match/es, available by way of registration through the Ticketek website, which require acceptance of Ticketek’s terms and conditions. Published match fixtures are subject to change so please check the Club website for regular updates.
Entry to stadium will be subject to stadium capacity and entrance conditions. Seating allocations may be impacted by State Government or AAMI Park stadium management directions regarding COVID-19 social distancing measures.
To the extent permitted under the Australian Consumer Law, refund provisions in Melbourne City FC’s Membership Terms and Conditions do not apply to additional ticket allocations under these benefits.
Melbourne City FC notes that benefits anticipated to be provided under a 2021/22 season membership may by adversely impacted by matters outside of its control, including but not limited to, restrictions imposed by State Government directions regarding the COVID-19 pandemic. Subject to any applicable Australian Consumer Law guarantees which cannot be excluded, the Club excludes all liability relating to the impact of such restrictions. These terms are not intended to limit the responsibilities of Melbourne City FC with respect to any statutory consumer rights under any applicable law including the Competition and Consumer Act 2010 (Cth).